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The Resiliency Factor Podcast


Dec 29, 2020

On this episode of the Resiliency Factor Podcast, I sit down to speak with my good friend, Lisa Zufall. Lisa is the creator of Rock Your Website and CEO of Birch Solution. She has over 20 years of expertise in tech, marketing and sales experience. Lisa works with a variety of businesses from those looking to launch their business to working with fortune 500 companies. 

Lisa has been featured in MM startup, The Shandria Show, Women Prenister Magazine, Think Serphy Magazine, Saint Paul Pioneer press and Score Minnesota. For two consecutive years, she has been the featured marketing expert for the Jane and Jayhill Library for entrepreneurs and holds monthly workshops around the twin cities for business owners who are looking to launch, grow and rock their businesses.

Key Highlights from Our Episode

  • Lisa opens up the conversion by telling listeners about her 10 years working in corporate America and the events that pushed her to begin her own business.
  • She talks about one of the most difficult things she has done in recent years when she was forced to pull the plug on a business venture that was not bringing in any incentives.
  • Lisa explains to listeners the difference between being kind and nice. In this beautiful elaboration, she provides by giving examples to give a clear understanding of the two.
  • She shares an important nugget of wisdom about serving others in a more committed way and how it propels you forward as a person and business owner.

Quote

Find somebody to serve. If you have your own business and feel stuck lost and afraid of taking the next step in your business, find somebody that you can serve and offer your services to them for free and serve them with everything you’ve got, help them to be successful.

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